When reps connect with the buyer in the moment when your buyer is ready to talk, more meaningful conver…Learn more
Diagnose and improve your revenue engine. Resulting in less Cost Per…Learn more
New, better KPIs and reports that deliver KPIs around end to end pipeline performance…Learn more
Enabling everyone to have conversations with the buyer at the right place, in the right time, on their terms…Learn more
Process and systems enable measurement, alerts and coaching to empower Seller Efficiency…Learn more
Identify waste in slow, legacy tools, policy and process…Learn more
A technology-enabled discipline in which business and IT work together to ensure the uniformity, accuracy, stewardship, semantic consistency and accountability…Learn more
A technology-enabled discipline in which business and IT work together to ensure the uniformity, accuracy, stewardship, semantic consistency…Learn more
Eliminate data silos to enable next-best-action automation that will meet the customer’s expectation for what should happen at the stage in the buyer journey that they…Learn more
The business leverages prior customer experiences,demographic and intent data to personalize every step…Learn more
The Marketing, Sales and Success leaders unify all customer interactions acrtoss all channels to improve customer adoption and accelerate…Learn more
Gather and use the insights into what questions and value props are creating conversations with sales as well as the ones that are not to be the fuel to refine…Learn more
Marketing nd Sales leaders align to better target buyers by eliminating data silos to increase engagement and qualified pipeline…Learn more
Two decades building repeatable, predictable pipe for B2B SaaS companies from seed startups to Fortune 100. Martech, funnel optimization, demand gen, marketing operations, marketing analytics, web optimization, ABM and digital marketing. Passionate about tying marketing spend to revenue.
Accomplishments
-Held marketing leadership roles at Marqeta, Demandbase and Oracle
-Brought one of the first multitouch marketing attribution solutions to market (later acquired by Terminus)
-Optimized marketing ROI netting 55x pipe to spend ratio for public SaaS construction tech leader
-Built biweekly marketing performance scorecards for 3 public SaaS companies
-Speaker: Mobile Marketing Assoc Conf, topic: Future of AI in Marketing
-Speaker: Mobile Marketing Assoc Webinar, topic: Omnichannel Marketing
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A high-producing sales professional, and account manager. During his more than 25 years of experience, Scott has worked with a wide variety of clients including those at Fortune 1000 companies. Over the last 10 years has been focused on business intelligence, Marketing Automation, and product analytics. Throughout his career, Scott has consistently ranked among top company performers.
Accomplishments
Dropbox – Ran account team to enable total platform adoption programs to support an international roll out of Marketo
Eventbrite – Helped scale Marketo platform to a database of 200k to 2 million.
Navex Global – Led a multi-disciplinary team to deliver an enterprise-wide project to merge three instances of Marketo into one…Learn more
More than 20 years of experience in Digital Marketing, Salesforce, Database Marketing and SaaS technologies. Direct experience supporting marketing technology programs within Fortune 50. A passion to structure CRM data and the 1st and 3rd data available related to the customer’s digital behaviour to help Marketing and Sales co-create process and solutions that transform how they go to market.
Accomplishments
-Designed/built data pipelines /Social Media
-Customer 360 blueprint /Fin Tech
-Lead qualification automation/reporting /Software
-COE model for /Health Life Sciences
-Data integration model for /Manufacturing
-Marketing Automation strategy /Wireless
Featured Speaker Dreamforce, topic: ABM
Featured Speaker Sirius Decisions, topic: ABM…Learn more
Two decades building repeatable, predictable pipe for B2B SaaS companies from seed startups to Fortune 100. Martech, funnel optimization, demand gen, marketing operations, marketing analytics, web optimization, ABM and digital marketing. Passionate about tying marketing spend to revenue.
Accomplishments
-Ex-marketing leadership at Marqeta, Demandbase, Oracle
-Brought one of the first multitouch marketing attribution solutions to market (acquired by Terminus)
-Optimized marketing ROI to 55x pipe to spend ratio for public SaaS company
-Designed marketing performance scorecards for 3 public SaaS companies
-Speaker: Mobile Marketing Assoc Con, topics: Future of AI in Marketing, & Ominchannel…
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